Lethbridge Ultrasound 3D Baby Scan YQL

About us

Established in 1993

Ultrasound Preview Ltd. was the first permanent, non-diagnostic ultrasound company in Canada. Since 1993, we have been providing non-diagnostic ultrasound scans for modern, expectant couples.

Where it Began

In 1993, budget cutbacks became a reality when provincial public health care announced that the once standard, free, fetal picture provided by hospital ultrasounds was an “unnecessary frill.” At that time, Rhonda Hamilton, a Registered Diagnostic Medical Sonographer, decided to start her own business and offer expectant parents a peek at their unborn child through a “Window to the Womb.”

Rhonda embarked on an extensive market research plan to determine if expectant parents would want to bond with their unborn child through a high-feedback, non-diagnostic ultrasound scan and be willing to pay for this opportunity.

Results showed that 69 percent of those surveyed would support a non-diagnostic ultrasound business. The survey also indicated that once this “new concept” had been moved from the introductory stage into the awareness and acceptance stages (estimated to be five years), more expectant parents would be interested. The survey also concluded that those who had enjoyed this experience with their first child would be interested in ultrasound images for subsequent pregnancies.

To date, these expectations have been exceeded, and Ultrasound Preview continues to help expectant parents prepare for a new baby.

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Meet the Owner

Rhonda has more than 30 years of experience in the medical profession. She started Ultrasound Preview Ltd. in Lethbridge, Alberta, in 1993, to provide expectant parents with the opportunity to bond with their unborn baby. Rhonda is trained as an X-Ray Technologist and Registered Diagnostic Medical Sonographer, and Echocardiographer. She loves to see the excitement on expectant mothers’ faces when they see their unborn child for the first time.

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Rhonda Hamilton - Owner

Client Testimonials

Here’s a look at what some of our clients have to say about their experience. These testimonials are unsolicited and reflect the thoughts and feelings of our clientele. We welcome your feedback, so please feel free to send a note about your time with Ultrasound Preview.

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